Loveless explore “the darker side of how it can feel as an artist” in new video, Addicted

After a massive 2023 including some brilliant singles and a world tour, Loveless are back with their first new song of the year: Addicted.

And it’s another accomplished banger from Julian Comeau and Dylan Tirapelli-Jamail (obviously), although there’s also some brutal honesty contained within both the lyrics and the accompanying music video.

“In a world full of generic warehouse performance music videos it’s always fun to break up that monotony,” explains Julian. “We’re at a wild time where music is being pulled from the biggest platform in the world and artist control is at the forefront of discussion, especially when it comes to other people’s idea of what an artist should do or be, so this video feels especially timely.

“It’s exploring the darker side of how it can feel as an artist, going into these rooms with big execs where nothing is quite as it seems. Feeling trapped, either by yourself or others, in a dream that can feel like a nightmare, which has a lot of parallels to the lyrics of the song itself and its themes of blame and self-sabotage.”

Catch Loveless back in the UK at Reading & Leeds this summer, and watch the video for Addicted below:

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