HourHouse sign to UNFD and drop new single, DO IT LIKE
Meet UNFD’s latest signing HourHouse: “We’ve begun the movement and together it’s time to show the world…”
New Orleans genre-smashing group HourHouse have signed to UNFD and unleashed a brand-new single, DO IT LIKE.
For their first release on the label, the band explore “our impact on the rap metal genre as a whole and displays who we are as individuals in this group,” according to vocalist Milly. “The verses are a multitude of street lingo mixed with ferocious screams. Lyrically, it starts as a recollection of world that surrounds them then turns into a mirror to the state of the world. Mentioning the violence and madness we all have to survive daily and that, for some, there isn’t an escape.”
Speaking about teaming up with UNFD and what HourHouse’s future looks like, Milly shares: “Signing to UNFD is a dream come true for us. A roster full of creative heavyweights, and a team of amazing like-minded people. They give us 100 per cent creative freedom to keep pushing the limits with our music, which has always been the most important thing to us. With UNFD, it doesn’t really feel like a label, but more of a helping hand guiding us along the way, offering their endless insight and direction, while still giving us the freedom to grow HourHouse in a manner best suited for us.
“It’s just easy to see how bright our future is with them. Our fans can expect a flood of new music on the way, awesome announcements, and killer shows. We’ve begun the movement and together it’s time to show the world.”
Watch the video for DO IT LIKE: